| Location | Duration | Kenyan Cost | Non-Kenyan Cost | Upcoming Schedules |
|---|---|---|---|---|
| Nairobi, Kenya | 5 Days | KES 115,000 | USD 1,500 | Enroll |
| Kigali, Rwanda | 5 Days | USD 1,900 | USD 1,900 | Enroll |
| Kampala, Uganda | 5 Days | USD 1,900 | USD 1,900 | Enroll |
| Dar es Salaam, Tanzania | 5 Days | USD 2,000 | USD 2,000 | Enroll |
| Dubai, UAE | 5 Days | USD 3,900 | USD 3,900 | Enroll |
| Abuja, Nigeria | 5 Days | USD 4,000 | USD 4,000 | Enroll |
| Accra, Ghana | 5 Days | USD 4,000 | USD 4,000 | Enroll |
| Pretoria, South Africa | 5 Days | USD 3,900 | USD 3,900 | Enroll |
| Start & End Date | Duration | Kenyan Cost | Non-Kenyan Cost | Enroll | |
|---|---|---|---|---|---|
| Mar 09–Mar 17, 2026 | 7 Days | KES 90,000 | USD 1,000 | Register | |
| Mar 23–Mar 31, 2026 | 7 Days | KES 90,000 | USD 1,000 | Register | |
| Apr 06–Apr 14, 2026 | 7 Days | KES 90,000 | USD 1,000 | Register | |
| Apr 20–Apr 28, 2026 | 7 Days | KES 90,000 | USD 1,000 | Register | |
| May 04–May 12, 2026 | 7 Days | KES 90,000 | USD 1,000 | Register | |
| May 18–May 26, 2026 | 7 Days | KES 90,000 | USD 1,000 | Register | |
| Jun 01–Jun 09, 2026 | 7 Days | KES 90,000 | USD 1,000 | Register | |
| Jun 15–Jun 23, 2026 | 7 Days | KES 90,000 | USD 1,000 | Register | |
| Jun 29–Jul 07, 2026 | 7 Days | KES 90,000 | USD 1,000 | Register | |
| Jul 13–Jul 21, 2026 | 7 Days | KES 90,000 | USD 1,000 | Register | |
| Jul 27–Aug 04, 2026 | 7 Days | KES 90,000 | USD 1,000 | Register | |
About the Course
In an increasingly competitive and dynamic real estate environment, sales professionals must possess a broad set of skills that extend beyond property knowledge. The ability to generate leads, engage clients meaningfully, negotiate effectively, and close deals ethically is critical to success. Additionally, integrating digital tools, managing time efficiently, and maintaining high levels of professionalism can significantly improve sales performance.
This two-day customized training is designed to equip the sales team at Police Investment Cooperative Society with practical, high-impact skills in real estate sales. The training incorporates local market realities, emerging technologies, and hands-on approaches to help the team build confidence, drive conversions, and grow sustainably in their careers.
Target Participants
This course is designed for real estate sales agents, marketing officers, and frontline staff at the Police Investment Cooperative Society who are responsible for client acquisition, relationship management, and closing property deals.
What You Will Learn
By the end of this course the participants will be able to:
- Understand the fundamentals of launching and succeeding in real estate sales
- Apply customer care and communication strategies to build lasting client relationships
- Employ a variety of lead generation techniques including referrals, networking, and digital marketing
- Use structured negotiation and deal-closing tactics to convert leads into sales
- Implement effective follow-up systems and integrate CRM tools for client tracking
- Demonstrate strong market awareness and product positioning
- Set personal performance goals and manage time using practical tools
- Uphold high standards of teamwork, professionalism, and ethical conduct
Course Duration
Classroom Based – 5 Days
Online – 7 Days
Course Outline
Launching into Real Estate
- Overview of the Kenyan real estate sector
- Role of Police Investment Cooperative Society in the market
- Key success traits of top-performing agents
- Building a personal brand in real estate
Customer Care Fundamentals
- Delivering exceptional service
- Handling inquiries and complaints professionally
- Building rapport and client trust
- Turning service into sales
Lead Generation Strategies
- Referrals and word-of-mouth marketing
- Networking strategies and community engagement
- Hosting open houses effectively
- Digital lead generation (social media, WhatsApp, listings)
Understanding the Local Market
- Nairobi real estate trends and dynamics
- Understanding Ngara’s property landscape
- Pricing, valuation, and positioning
- Competitive analysis and market intelligence
Effective Communication & Client Engagement
- Active listening and questioning
- Tailoring communication to client needs
- Presenting properties persuasively
- Non-verbal cues and follow-through
Negotiation & Deal Closing Tactics
- Understanding client motivations
- Handling objections confidently
- Creating urgency and value
- Role-play: Closing the deal
Follow-Up Systems & CRM Integration
- Designing an effective follow-up process
- Overview of CRM tools (manual and digital)
- Structuring client data and pipeline management
- Retaining and nurturing leads
Time Management & Technology Proficiency
- Prioritizing tasks and clients
- Time-blocking and personal routines
- Digital tools for scheduling, reminders, and lead tracking
- Minimizing distractions and boosting productivity
Professionalism, Ethics & Team Collaboration
- Ethical practices in real estate
- Representing the organization professionally
- Internal collaboration and referrals
- Building a respectful, client-centered culture
Goal Setting, Motivation & Adaptability
- SMART goal setting and self-accountability
- Maintaining motivation through market cycles
- Managing client expectations and disappointments
- Embracing lifelong learning
Training Approach
This course is delivered by our seasoned trainers who have vast experience as expert professionals in their respective fields of practice. The course is taught through a mix of practical activities, presentations, group works and case studies.
Training notes and additional reference materials are provided to the participants.
Certification
Upon successful completion of this course, participants will be issued a certificate of course completion.
Tailor-Made Course
We can also do this as a tailor-made course to meet organization-wide needs.
